Privacy policy
Privacy Policy
Last updated: 19th September 2026
MyComfort Ltd ("MyComfort", "we", "us") respects your privacy. This policy explains what personal data we collect when you visit www.mycomfort.ie, buy from us or contact us, how we use it, who we share it with and what your rights are.
1. Who We Are
The data controller responsible for your personal data is:
MyComfort Ltd
Registered in Ireland, company number 750410
Registered office: 12 Cedar Avenue, Foxburrow, Cedar Avenue, Portlaoise, Laois
Email: care@mycomfort.ie
We are a small business and are not required to appoint a Data Protection Officer. Please contact us at the email address above with any privacy question.
2. What Data We Collect
| Type | What it includes | When we collect it |
|---|---|---|
| Identity & contact | Name, delivery and billing address, email address, phone number | When you place an order, create an account, sign up to our emails or contact us |
| Order & transaction | Products purchased, order history, returns and Sleep Trial requests | When you buy from us or return an item |
| Payment | Handled by our payment providers (see section 5). We never see or store your full card details. | At checkout |
| Marketing preferences | Whether you've subscribed to our emails, and how you interact with them (opens and clicks) | When you sign up, e.g. for our Wind-Down Guide |
| Technical | IP address, browser type and version, device type, operating system, time zone | When you visit our website |
| Usage | Pages viewed, how you arrived on our site, time on site | When you visit our website (only with your consent for non-essential cookies) |
| Reviews | Your review and display name | If you choose to leave a review via Trustpilot |
We do not knowingly collect data from children under 16.
3. How and Why We Use Your Data
| Purpose | Lawful basis (GDPR Art. 6) |
|---|---|
| Processing and delivering your order, handling returns and the 60-Night Sleep Trial | Performance of a contract |
| Answering your questions and providing customer care | Performance of a contract / legitimate interests |
| Sending our emails, newsletters and guides | Consent. You can unsubscribe at any time using the link in every email. |
| Sending occasional emails about similar products to existing customers | Legitimate interests, as allowed by the ePrivacy Regulations 2011. You can opt out at any time. |
| Analytics and advertising cookies | Consent, given through our cookie banner |
| Keeping our website secure and working properly | Legitimate interests |
| Keeping accounting and tax records | Legal obligation |
Our no-spam promise: we only email you if you've asked us to or you're an existing customer, and every email has a one-click unsubscribe. We never sell or rent your data.
4. Who We Share Your Data With
We share your data only where we need to, and only with:
- Shopify (e-commerce platform and Shopify Payments), to run our online shop and process card payments.
- Klarna, if you choose Klarna at checkout. Klarna acts as an independent controller under its own privacy policy.
- An Post, to deliver your order.
- Klaviyo, to send our emails.
- Trustpilot, to invite and publish reviews.
- [Meta (Facebook/Instagram) and Google], for analytics and advertising, and only if you've accepted those cookies.
- Professional advisers, such as our accountant, solicitor, bank and insurers.
- Authorities, such as the Revenue Commissioners, the Gardaí or regulators, where the law requires it.
Our service providers act as processors. They may use your data only on our instructions and must keep it secure.
5. International Transfers
Some of our service providers, including Shopify, Klaviyo, Meta and Google, may process data outside the European Economic Area (EEA), for example in Canada or the United States. When this happens, your data is protected by one of the following:
- An EU adequacy decision (Canada; US organisations certified under the EU–US Data Privacy Framework).
- The European Commission's Standard Contractual Clauses.
6. How Long We Keep Your Data
| Data | How long |
|---|---|
| Order, invoice and transaction records | 6 years from the end of the relevant tax year (Irish Revenue requirement) |
| Customer care emails | Up to 2 years after the query is closed |
| Email marketing data | Until you unsubscribe, then kept on a suppression list so that we don't email you again |
| Cookie data | As set out in our cookie banner |
7. Data Security
We use secure, reputable platforms, encrypted (HTTPS) connections and restricted account access to protect your data from loss, misuse or unauthorised access. If a data breach is likely to affect your rights, we will tell you and the Data Protection Commission as the law requires.
8. Your Rights
Under GDPR you have the right to:
- Access the personal data we hold about you.
- Correct inaccurate data.
- Have your data erased.
- Restrict how we process your data.
- Object to processing, including direct marketing at any time.
- Receive your data in a portable format.
- Withdraw your consent at any time. Withdrawal doesn't affect processing we carried out before it.
To use any of these rights, email care@mycomfort.ie. We will reply within one month, and in most cases there is no charge.
We do not make any decisions about you by purely automated means.
Complaints: You have the right to complain to the Data Protection Commission, 21 Fitzwilliam Square South, Dublin 2, D02 RD28, at www.dataprotection.ie. We'd appreciate the chance to put things right first, so please contact us.
9. Cookies
We use cookies and similar technologies on our website:
- Strictly necessary cookies keep the site and checkout working. We don't need your consent for these.
- Analytics cookies help us understand how visitors use the site. We use them only with your consent.
- Marketing cookies help us show you relevant ads. We use them only with your consent.
When you first visit, our cookie banner lets you accept or reject non-essential cookies. You can change your choice at any time through the [Cookie Settings] link in our website footer.
10. Changes to This Policy
We review this policy regularly. Any changes will be posted on this page with a new "last updated" date. If a change is significant, we will let you know by email where appropriate.
11. Contact Us
MyComfort Ltd
Email: care@mycomfort.ie